Sometimes a few organic posts on social media is all it takes to skyrocket your brand exposure – and when that happens, it’s pure gold.
That was the case this week for our new client Kai 4 U – a restaurant and fast food delivery operation, servicing the Blenheim and Renwick areas. Following the launch of the company’s iPhone and Android apps, owner Keith van der Merwe engaged Market My Company to breathe new life into their marketing strategy and Facebook presence.
Within less than a week, Kai 4 U’s Facebook page had created so much buzz that the local paper caught wind of Keith’s story and called him to arrange an interview. The following day, national news giant Stuff.co.nz republished the article, complete with video content – increasing Kai 4 U’s brand exposure and recognition even further.
Keith’s enquiries and orders went through the roof so fast he was on the phone to Fleur to lay a ‘complaint’ about being too busy! What a beautiful problem to have.
Thanks to all the buzz, Keith is the talk of the town and the Kai 4 U app is going gangbusters – having ranked in the top 5 Spark/Putti apps this month. That’s an awesome result.
Good on ya, Keith! We love your style and sense of humour, and we look forward to seeing what comes next for Blenheim’s newest celebrity!
Guys, social media works. You just have to engage your target customers with the right message, and ensure you’re making the most of what your Facebook page (or Twitter account, or Instagram presence) is capable of.
Want to learn more about making social work for your business? Give us a shout on 021 045 6275.